Labubu dolls, designed by Kasing Lung for Pop Mart, have emerged as some of the most sought-after collectibles in recent years. What began as an affordable $22 toy has, in certain cases, escalated into six-figure auction results. Recent sales have rivaled prices traditionally reserved for rare artworks and premium sneakers.
Below is a summary of the most notable Labubu sales to date — culminating in a record-setting result.
Pop Mart Figures Began at Just USD 22
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When Pop Mart first launched Labubu figures, they were priced accessibly at $22. That low entry point attracted a broad base of collectors who purchased blind boxes hoping to find rare variants. Over time, some of those rarer pieces began reselling for hundreds or even thousands of dollars, driven by scarcity and collector demand.
Sacai x Seventeen Dolls Initially Estimated at USD 300–500
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The Sacai x Seventeen collaboration, released through Pharrell’s JOOPITER platform, was initially valued at about $300–$500 per doll. These estimates didn’t foresee the intense bidding driven by K-pop enthusiasts and fashion collectors, which pushed many pieces far beyond their initial price range.
Pop Mart’s Premium Retail Figures Reach Up to USD 900
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From time to time Pop Mart issues premium editions tied to holidays, designers, or artists. Some of these limited retail releases carried price tags up to $900—already a far cry from the original $22, and a sign that the Labubu brand was moving into higher-price territory.
Labubu x Vans Old Skool Vinyl Plush Tops USD 3,568
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A collaboration between Labubu and Vans produced a vinyl plush that bridged streetwear and toy collecting. That crossover appeal sparked competitive resale interest across both communities, driving prices above $3,568.
Blind Box Labubus Reselling for Over USD 2,000
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Part of Labubu’s allure is the blind-box model: buyers don’t know which variant they’ll receive. Occasionally collectors uncover extremely rare figures, turning a $22 blind-box purchase into a resale exceeding $2,000. The unpredictability, combined with limited-run variants, fuels these dramatic markups.
Auction Bidder Surprised as Prices Surged Past USD 2,780
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At a notable Yongle auction, a bidder arrived prepared to spend approximately 20,000 Chinese yuan (around $2,780). Rapid, competitive bidding quickly eclipsed that budget, underscoring how volatile and fast-moving the Labubu auction market can be.
Sotheby’s Hong Kong Sells “Three Wise” Labubu for USD 25,890
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The “Don’t Hear, Don’t See, Don’t Speak” trio, known as the Three Wise Labubu, sold for $25,890 at Sotheby’s Hong Kong. This sale was an early indication that Labubu was crossing over from the toy market into spaces typically reserved for collectible art.
Solo Sacai x Seventeen Figure Reaches USD 22,500
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Not all headline sales involved complete sets. A single figure from the Sacai x Seventeen release sold for $22,500, showing that standout individual pieces can command significant sums on their own.
Another Sacai x Seventeen Doll Sells for USD 31,250
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Another piece from the same collaboration outperformed its counterparts, closing at $31,250. That sale reinforced the release’s reputation and cemented its importance within the Labubu collecting community.
Three Wise Labubu Sells for USD 70,900 in Beijing
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The Three Wise Labubu set returned to auction at Yongle in Beijing, where it fetched $70,900—almost three times its earlier Sotheby’s price. That dramatic increase illustrated growing investor confidence and the potential for significant appreciation.
Sacai x Seventeen Auction Ran June 8–18, 2025
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The Sacai x Seventeen JOOPITER auction, held from June 8–18, 2025, totaled $337,600 across 14 dolls—more than any other single Labubu sale to date. The strong results helped propel mainstream auction houses and buyers to take the category more seriously.
Tall Brown Labubu Sells for USD 140,000
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A tall brown Labubu, notable for its size and rarity, achieved $140,000 at a Yongle auction. This single-figure sale highlighted that exceptional individual pieces could compete with top-tier designer collectibles.
Mint-Green Labubu Reaches USD 150,000
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A 131 cm mint-green Labubu realized $150,000 at auction, setting the current record for a single Labubu figure. That sale represents the high point of the market to date and signals how far these designs have come from their humble, toy-like origins.
Yongle Plans Additional Labubu-Focused Auctions
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Labubu began as a character in a children’s book, but its rise into the auction spotlight has been swift. The fascination lies not only in soaring prices but in how a quirky, fanged figure became a global status symbol in a remarkably short period. With more auctions dedicated to Labubu planned, the market will likely remain one to watch for collectors and investors alike.